The concept of media education
The media and communication are among the most prominent manifestations of the time, which constitute a space for the interest of people and the adoption of their convictions and interests. Hence the need for a media education curriculum, which is in harmony with the lifestyle of students, and achieves a fruitful interactive environment between students and their teachers. It is an integrated process for the development of media education, through training in the writing of media texts, valuing the prevailing media discourse through traditional communication channels and new media, as well as in the study of the nature of the audiences and their forms of reaction. Social networks have introduced new spaces in media education and have provided new and innovative questions and answers. .
The importance of media education
The importance of media education is increasing as an urgent need for the generations that have witnessed an amazing and rapid advance in communication and communication technologies, because receiving everything that is presented and receiving everything that is broadcast without conscience or conscience makes the consequences of this reception not guaranteed. These skills and cultural awareness have a noble value and purpose, their influence extends throughout life, and they are an indicator of the development and civilization of society. UNESCO has emphasized the centrality of this role, as it states that (media education is part of the basic rights of all citizens in all countries of the world).
The global development of media education
The concept of media education faced some challenges in its infancy, especially in terms of practical application, as the phenomenon of children's following of television and video tapes increased, and young people turned to magazines, movies and other media. . The media have entered all homes as if they were part of the inevitable reality, and it is necessary to streamline their monitoring, and strengthen it within school and university curricula, to educate users and achieve the goal. Maximum benefit desired by following these methods.
The concept of media education spread as an approved curriculum, as Australia took the initiative to make it part of the compulsory curriculum, from kindergarten to junior high school, while in Asia, the Philippines was the first country to introduce media education. media education in education. and then the countries followed the implementation of the procedures that lead to making the Middle School curriculum. An accredited college course.
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